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Stored Value Solutions |
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OPPORTUNITIES Primo Card Group provides Independent Sales Organizations (ISO) with the ability to customize and sell their own account and/or card programs to various global markets. Primo Card Group customizes back-end payment solutions, allowing client ISO's to setup their own distribution outlets worldwide.
Payment solutions are the driving force in the market today. ISOs have the opportunity to enter a growing market for a relatively low investment. Marketplace is globally available with the exception of certain sanctioned countries. ISOs are finding a high demand among all sectors including corporate payroll, rep payouts, un-banked, under-banked, retail, consumer gift and various online communities.
Multiple Revenue Streams Resellers can generate income from the following revenue streams:
An industry on a upswing The debit card has emerged from the shadow of the traditional credit card. Over the past decade, debit card has grown from accounting for 274 million transactions in 1990 to 8.15 billion transactions in 2002, to challenge the credit card as the preferred payment card in the United States. The debit card industry is a multi-billion dollar machine that helps drive bank profits and point-of purchase consumer sales - but is also beginning to redefine traditional payment options in the business and government sectors, such as food stamps, benefits, and payroll. The debit card has arrived and is here to stay.
Stored Value Cards are forever altering the payments industry. That transformation is occurring faster and to a greater degree than credit cards changed the industry over 20 years ago. Twenty years ago credit was an essential requirement for a payment card. Merchants needed to be assured that they would be paid for their goods and services, if they accepted a credit card. Banks, credit reporting agencies, and bankcard associations provided this assurance by erecting an infrastructure that stood behind credit cards.
The low cost communications networks have enabled consumers and merchants to enjoy this convenience without the credit, since transactions can be executed in real time. Because consumers are compensating merchants with their own money, not the banks' money, debit card transactions are inherently less expensive than credit card transactions. Consumers and merchants are just starting to enjoy these cost savings. Since no credit is required, stored value has the potential to include 50 million adults who have been excluded from the e-commerce revolution because they do not have access to credit or banking facilities. The implications reverberate across industry segments. Estimates suggest stored value transactions could exceed $2 trillion in just a few years. The stored value card market is growing and evolving rapidly. According to industry estimates, more than 2,000 stored value programs are available, with roughly 7 million open-loop- or MasterCard-branded stored value cards in the marketplace. There are approximately 20 million users and that figure is expected to more than double to 49 million users by 2008. In 2003, stored value cards were used to make $42 billion in transactions. By 2006 over $72 billion in stored value transactions are expected. Experts put this industry in the introductory or early growth stage of the product life cycle, suggesting that there is substantial growth potential in the years ahead. These industry figures include all stored value cards, such as multipurpose general spending cards, payroll cards, government benefit cards, child support payment cards, merchant gift cards, and telephone cards. START DESIGNING YOUR CARD PROGRAM - CLICK HERE.
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